Sales blueprint

Inbound WhatsApp to CRM Automation Blueprint

Turn every WhatsApp message into a CRM contact with auto-replies, intent detection, and instant rep notification. No leads lost to missed messages.

Workflow blueprint

Trigger

Customer sends a WhatsApp message to the business number

  1. Message received

    AI Agent WhatsApp

    Incoming WhatsApp message is parsed for intent: inquiry, support, or booking.

  2. Contact lookup

    AI Agent HubSpot

    Check CRM for existing contact. If new, create a record with phone number and message context.

  3. Auto-reply

    AI Agent WhatsApp

    Send acknowledgment and ask clarifying questions based on detected intent.

  4. Data extraction

    AI Agent Google Sheets

    Log conversation summary, lead source, and extracted details to tracking sheet.

  5. Sales notification

    AI Agent Slack

    Post lead summary in the sales channel with a link to the CRM record.

  6. Rep follow-up

    Human

    Sales rep reviews the lead and continues the conversation on WhatsApp or calls.

Expected outcome

Every WhatsApp inquiry is logged in CRM and assigned to a rep within 5 minutes.

Intent Detection

The agent identifies whether the message is a sales inquiry, support question, or booking request.

Auto Contact Creation

New contacts are created in CRM with phone number, message context, and source tag.

Instant Acknowledgment

Every message gets a reply within 30 seconds, even outside business hours.

Conversation Logging

Full conversation history synced to CRM timeline for team visibility.

Rep Alerts

Sales reps get Slack notifications with lead context so they can respond quickly.

Source Tracking

Track which campaigns and channels drive WhatsApp inquiries.

FAQ

Does this work with WhatsApp groups?

No, this blueprint handles direct messages to your WhatsApp Business number. Group messages are not supported by the Business API.

Can the agent handle Arabic messages?

Yes. The agent detects the language and responds in Arabic or English based on the customer preference.

What if the customer asks something the agent cannot answer?

The agent escalates to the assigned rep via Slack with the full conversation context. The rep takes over on WhatsApp.

Is there a message volume limit?

The WhatsApp Business API handles thousands of messages daily. Pricing depends on your Meta business tier.

Capture every WhatsApp lead

No more missed messages. Every inquiry goes straight to your CRM.